Plan Like A Boss | Planning, Productivity, and Strategy for Entrepreneurs
Plan Like a Boss is your go-to podcast for mastering planning, productivity, and strategy as a solo or small business entrepreneur. Each week, you'll get practical tips and real-life insights to help you set smart goals, manage your time, and grow a business that actually fits your life.
Episodes
39 episodes
Your Revenue Problem Isn't Your Offer (It's This)
Build consistent monthly revenue with the Repeat Framework for smarter, simpler sales.Join Search to Sales ➡ https://tonyalawson.com/searchIf your revenue spikes during launches and then disappears for months, this video will show y...
The Hidden Cost Of Entrepreneurship
Entrepreneur mental health matters more than hustle, and ignoring it can cost you everything. Get mental health resources here ➡ https://www.cdc.gov/mental-health/caring/index.htmlIn this video, we’re having an honest conversati...
How Coaches Build Predictable Income With Recurring Revenue Layers
Why your coaching income is inconsistent—and how a structured revenue model fixes itApply to “Search to Sales” Mentorship ➡ https://tonyalawson.com/growthIf you're a coach struggling with inconsistent income, this episode breaks...
Launches work…until they don’t
Build a business that generates leads every month without launching burnout. Join Creative Growth Lab ➡ https://www.tonyalawson.com/growth/If your business relies on laun...
Money Shame & Why Creative Entrepreneurs Struggle to Sell
Why selling feels icky (and how to fix money mindset for creatives) Apply for Group Coaching ➡ https://api.leadconnectorhq.com/widget/form/016RC5MtLNSBM5xH1apaIf selling feels uncomfortable or “icky,” it’s not because you’re bad at sale...
Stop Building Passion Projects (Build Painkillers Instead)
Why your course isn’t selling (and how to fix it with the painkiller vs vitamin framework) Save your seat in the Revenue on Repeat Workshop (Only $10) ➡ https://drtonyalaw...
Why Your Audience Isn’t Buying From You
Followers don’t equal revenue — here’s why creative entrepreneurs must build demand instead of chasing followers.Join my FREE Telegram channel where I'm building a new program in public ➡ https://...
Stop Planning. Start Building a REAL Strategy
Are you constantly rebranding, tweaking your offer, or planning your next launch… but still not making consistent sales?In this episode of Plan Like a Boss, Tonya Lawson breaks down why creative entrepreneurs struggle with execu...
The REAL Reason You Never Finish Your Projects
We challenge hustle culture and show why more hours and bigger lists kill focus, creativity, and momentum. A simple reset—three weekly outcomes and one daily momentum task—helps you finish what matters and build sustainably without burning out....
How Hiring Early And Narrow Focus Unstuck My Business
Ever feel like you’re doing everything and getting nowhere? We’ve been there. Today we pull back the curtain on the messy middle—how fear of failure fueled constant pivots, why “new” felt safer than “fix,” and the simple shifts that turned scat...
You’re Not Behind: Redefining Momentum For Hard Seasons
We share a kinder way to build momentum when life lowers your capacity, redefining progress as continuity instead of speed. From setting a momentum floor to counting recovery weeks, we show how to plan to protect energy, preserve self-trust, an...
You Don’t Need More Motivation, You Need Better Design
We dismantle the myth that motivation and willpower drive lasting habits and show how environment and systems do the heavy lifting. We share practical ways to design for low energy days so progress becomes inevitable and compassionate.Jo...
The ONE Decision That Sets Up Your Entire 2026
We share why choosing a single theme for 2026 creates clarity, reduces overwhelm, and protects energy after a hard season. We walk through what to release, how to set fewer priorities, and how to build systems and visibility that compound witho...
Stop Chasing Motivation And Build The Systems That Carry You
We map out the three systems that make progress steady even when motivation dips: a weekly planning rhythm built for real life, a visibility flywheel that compounds offline, and decision rules that protect energy and focus. The goal is not to d...
Designing a Year That Supports Your Energy, Not Just Your Goals
We unpack why traditional planning breaks when energy dips and replace it with a system that flexes with real life. We show how to build chronic-illness-friendly workflows, choose fewer priorities, and use tools that reduce mental load so momen...
Why New Year Resolutions Fail And What Works Instead
Every January brings a burst of ambition, and every February brings the crash. Let’s stop pretending a calendar flip will transform us and start building systems that actually fit our lives. We dig into why resolutions fail so predictably—motiv...
Build A Year That Works
The noise of “new year, new you” can feel relentless. We’re choosing a different path—one built on calm systems, honest energy, and habits that survive messy Tuesdays. Season two is an invitation to stop performing productivity and start crafti...
Stop Waiting to Be “Ready”: How Pianist Michelle Lynn Built a Career on Action, Not Permission
The leap from conservatory to career is rarely a straight line. Pianist and entrepreneur Michelle Lynn joins us to share how she turned uncertainty into a full-time performance schedule and a thriving coaching community—without waiting for anyo...
Why Waiting Costs You Visibility And Sales
Some creators look “lucky,” but the pattern is simpler: they were early when the doors were still open and the rules were still forming. Today that same window has returned with AI search, and we’re breaking down how to seize it without chasing...
Think Like An Investor: Turn Ad Spend Into Predictable Growth
If paid ads feel like a slot machine, this conversation flips the script. We sit down with paid ad strategist and sales expert Shelby Fowler Moss to break down how small businesses can run profitable Meta ads without gambling their budgets or t...
Your Plan Isn’t Broken, Your Process Is — Here’s How To Fix It
Your to-do list isn’t the problem. The real issue is a planning system that crumbles under real life—too many tasks, the wrong work at the wrong time, and a plan that’s out of sight by noon. We pull back the curtain on why plans fail and share ...
Spend Two Minutes Tonight To Win Back Your Morning Tomorrow
What if two quiet minutes tonight could give you back two hours tomorrow? We walk through a simple, sticky-note-born routine that ended our morning chaos and delivered calm, focused momentum before 9 a.m. No apps, no perfection, just a repeatab...
When Everything Feels Urgent, Choose What Moves The Needle
Ever stare at a to-do list that looks like a crime scene and wonder where to start? We’ve all been there, and today we walk through a calm, practical way to sort the noise from the needle-movers so you can stop spinning and start shipping. If y...
Nicole Ricardo Shares How Saying Yes Led From Orchestra Pits To Haunted Museums
What if your next career move isn’t a straight line but a true expression of who you are? We sit down with creator and strategist Nicole Ricardo, a classically trained flutist who built a thriving marketing practice, spun up an agency, then too...
How To Get Picked By AI: A Practical Guide For Modern Visibility
The way people discover businesses has shifted from search bars to AI prompts, and the winners are the ones whose content gets chosen as the answer. We dive into artificial intelligence optimization—AIO—a practical approach to shaping your page...